Urban Starter

Welcome to Urban Starter! 🍞✨ Where sourdough dreams rise and shine naturally. This brand is all about celebrating tradition, simplicity, and the magic of slow, intentional baking. For the logo suite, I wanted something that feels as authentic as the bread itself: ✨ Elegant script fonts for that warm, hand-crafted vibe. ✨ A wheat arrow symbolizing growth. ✨ Minimal icons reflecting the clean, pure process of sourdough making. ✨ And the tagline? “Rise & Shine Naturally”—this brand is all about patience, care, and letting things rise to their full potential ;)